Skip to content

Brand

Logos, marks and colours

Every Epostix logo, in every lockup and colour, as SVG and PNG. The files are served straight from this site, so you can hotlink them from an email, a deck or a partner page without copying anything.

Use them to refer to Epostix, link to us, or show that you integrate with us. Do not redraw, recolour, rotate or stretch the mark, and do not use it in a way that suggests we endorse or sponsor your product.

Horizontal lockup

Mark and wordmark side by side. The default signature — use it wherever the width allows.

  • Epostix horizontal lockup, Ink

    Ink

    Default. Light backgrounds.

  • Epostix horizontal lockup, Paper

    Paper

    Default. Dark backgrounds.

  • Epostix horizontal lockup, Duotone

    Duotone

    Vermilion mark, ink wordmark.

  • Epostix horizontal lockup, Duotone paper

    Duotone paper

    Vermilion mark, paper wordmark.

  • Epostix horizontal lockup, Vermilion

    Vermilion

    Accent only, never body text.

  • Epostix horizontal lockup, Black

    Black

    Single-colour print.

  • Epostix horizontal lockup, White

    White

    Single-colour print, photography.

  • Epostix horizontal lockup, currentColor

    currentColor

    Inherits the surrounding text colour when inlined.

Stacked lockup

Mark above the wordmark, for square and narrow placements where the horizontal lockup would shrink below legibility.

  • Epostix stacked lockup, Ink

    Ink

    Default. Light backgrounds.

  • Epostix stacked lockup, Paper

    Paper

    Default. Dark backgrounds.

  • Epostix stacked lockup, Duotone

    Duotone

    Vermilion mark, ink wordmark.

  • Epostix stacked lockup, Duotone paper

    Duotone paper

    Vermilion mark, paper wordmark.

  • Epostix stacked lockup, Vermilion

    Vermilion

    Accent only, never body text.

  • Epostix stacked lockup, Black

    Black

    Single-colour print.

  • Epostix stacked lockup, White

    White

    Single-colour print, photography.

  • Epostix stacked lockup, currentColor

    currentColor

    Inherits the surrounding text colour when inlined.

Mark

The Open Loop on its own, on a square canvas. Use it once the full name is already established in context.

  • Epostix mark, Ink

    Ink

    Default. Light backgrounds.

  • Epostix mark, Paper

    Paper

    Default. Dark backgrounds.

  • Epostix mark, Vermilion

    Vermilion

    Accent only, never body text.

  • Epostix mark, Black

    Black

    Single-colour print.

  • Epostix mark, White

    White

    Single-colour print, photography.

  • Epostix mark, currentColor

    currentColor

    Inherits the surrounding text colour when inlined.

App icon

The mark inside a rounded tile with its clear space built in — avatars, favicons, app stores, Slack.

  • Epostix app icon, Ink tile

    Ink tile

  • Epostix app icon, Paper tile

    Paper tile

  • Epostix app icon, Vermilion tile

    Vermilion tile

  • Epostix app icon, Black tile

    Black tile

  • Epostix app icon, White tile

    White tile

Wordmark

Letterforms only, outlined so they render without the Inter webfont. For lockups you build yourself alongside a partner logo.

  • Epostix wordmark, Ink

    Ink

    Default. Light backgrounds.

  • Epostix wordmark, Paper

    Paper

    Default. Dark backgrounds.

  • Epostix wordmark, Vermilion

    Vermilion

    Accent only, never body text.

  • Epostix wordmark, Black

    Black

    Single-colour print.

  • Epostix wordmark, White

    White

    Single-colour print, photography.

  • Epostix wordmark, currentColor

    currentColor

    Inherits the surrounding text colour when inlined.

Colour

One accent, and it is vermilion. Everything else is ink on paper.

  • Ink

    Wordmark, body text, dark tiles

  • Paper

    Page ground, light tiles

  • Vermilion

    The single accent, on light

  • Vermilion light

    The same accent, on dark

  • Surface

    Cards and raised panels

In email

Putting the logo in an email

Most mail clients will not render SVG, so email always takes a PNG. Point at twice the width you intend to display, set the displayed width and height on the tag, and give it real alt text — a blocked image should still read as Epostix. The PNGs have transparent backgrounds, so pick the paper variant for a dark template.

<a href="https://epostix.com">
  <img src="https://epostix.com/brand/png/epostix-lockup-ink-480.png"
       alt="Epostix" width="160" height="32" style="display:block;border:0">
</a>

Clear space and minimum size

Clear space

Keep free space on every side of the lockup equal to the height of the mark. Nothing — type, rules, other logos, the edge of the canvas — comes inside it. The app icon already has its clear space built into the tile, so place it flush.

Minimum size

The horizontal lockup stops being legible below 120px wide on screen or 25mm in print; below that, switch to the stacked lockup or the mark alone. The mark holds down to 16px.